Spunky Old Broads Month
Spunky Old Broads Month is a lively celebration dedicated to honoring spirited women over the age of fifty. This month-long event shines a spotlight on those who embrace their age with zest and confidence.
Celebrate bold, active women 50+ with experiential offers—spa packages, adventure classes, and community events that position your brand as age-positive and empowering.
- Feature customer stories of women 50+ trying new activities or hobbies with your brand
- Promote spa/wellness packages and 'treat yourself' self-care bundles tied to the month
- Host or sponsor a community gathering—storytelling event, workshop, or volunteer day
- Showcase bold fashion, accessories, or lifestyle products that celebrate individuality and confidence
Spunky Old Broads Month was created by Dr. Gayle Carson in 2002. She envisioned a celebration for women over 50 who live boldly and reject stereotypes about aging.
Dr. Carson wanted to highlight the vitality and wisdom that older women bring to society. This month-long event encourages everyone to recognize and honor these spirited women who continue to embrace life with enthusiasm and confidence.
The founder, a life coach and speaker, combined the words “spunky,” “old,” and “broad” to reclaim and celebrate their positive qualities.
She wanted to challenge the negative connotations often associated with aging and inspire women to stay active, adventurous, and true to themselves, regardless of their age. Spunky Old Broads Month has since become a time to appreciate the achievements and resilience of older women.
Throughout February, activities and events celebrate the spirit of these women. From sharing stories and experiences to participating in new and exciting activities, the month aims to boost morale and foster a sense of community among older women.
It also encourages younger generations to value and learn from the experiences of their elders. This month reminds us that aging can be a time of joy, growth, and continued adventure.
Host a Spunky Gathering
Throw a lively party celebrating Spunky Old Broads Month. Invite friends and family for an afternoon filled with laughter, games, and fun. Decorate with bright colors and encourage guests to share stories about inspiring older women. Add some quirky activities like a hat contest or a dance-off to keep the energy high and playful.
Try Something New
Encourage everyone to step out of their comfort zone. Pick up a new hobby, attend a workshop, or try a daring activity. Whether it’s skydiving or a simple pottery class, the goal is to embrace new experiences and reignite that adventurous spirit. Remember, it’s all about having fun and making unforgettable memories.
Pamper Yourself
Dedicate a day to self-care. Book a spa treatment, get a fresh haircut, or indulge in a favorite hobby. It’s a perfect time to relax and enjoy some personal pampering. Celebrate your unique style and individuality with a new outfit or a bold accessory that makes you feel fabulous.
Share Stories
Organize a storytelling event at a local community center or library. Invite older women to share their life experiences, wisdom, and adventures. These stories can inspire younger generations and foster a sense of connection. Create a cozy atmosphere with refreshments and a warm, inviting setup.
Volunteer Together
Give back to the community by volunteering. Gather a group and spend a day helping at a local charity, shelter, or community garden. This supports a good cause and brings people together, highlighting the impact and contributions of older women. It’s a meaningful way to celebrate the month while making a difference.