National Mimosa Day
Sip on sunshine in a glass with a bubbly, citrusy Mimosa! Perfect for brunch or any celebration, this delightful drink brings a pop of fun to any gathering.
Drive brunch traffic and premium spirits sales by positioning Mimosa Day as the ultimate occasion for creative cocktail experiences and social gatherings.
- Share 5 gourmet Mimosa variations (strawberry-peach, pomegranate-vodka, etc.) to inspire home bartenders
- Partner with brunch venues to offer limited-edition Mimosa specials and flight tastings
- User-generated content campaign: #MyMimosaDay featuring customer creations with premium juices and spirits
- Influencer takeovers at bars/restaurants showcasing elevated Mimosa recipes and pairing tips
Named after a beautiful plant with yellow flowers, the Mimosa is a cocktail that has been around for about a century — since the early 1920s. An ancestor, or perhaps an inspiration, to this cocktail was the Buck’s Fizz, which seems to have been created at the Buck’s Club in London in 1921. This similar drink also combines orange juice and champagne, but tends to have a larger amount of the sparkling wine.
Another interesting story shows that the origins of the Mimosa can be traced back to Frank Meier when he was a bartender at the Ritz hotel in Paris in 1926. This drink was more like the modern day Mimosa, where the orange juice and sparkling wine are included at an equal ratio. A decade later, Meier included his Mimosa recipe in his book, “The Artistry of Mixing Drinks,” which is believed to be the first published copy of this famous cocktail in a recipe book.
By the 1960s, the Mimosa had continued to gain popularity, particularly with the endorsement of the Royal Family in the United Kingdom. In addition, the English-born American mystery writer and filmmaker, Alfred Hitchcock, seems to have made it popular in the United States, along with other famous celebrities like British actress Vanessa Redgrave and French actress Denise Darcel.
While Sunday brunch had been around for decades by this time, these folks lending their stamp of approval to the drink created more interest so that it finally took over the Bloody Mary in popularity. And by the time Ronald Reagan’s turn at president rolled around, the Mimosa was the go-to cocktail for day-drinking and morning or afternoon meals.
More than just serving Mimosas at brunch, this cocktail has become synonymous with celebrations. Whether using the drink to toast at a wedding brunch, celebrating a baby’s baptism or serving them at a late morning garden party. Many airlines have also been known to serve this drink as part of their business class or first class special offerings.
National Mimosa Day was founded to show appreciation for this popular and delicious brunch cocktail. It was likely founded by Jace Shoemaker Galloway sometime in the early 2000s. Now, each year the day is enjoyed and celebrated at brunches all throughout the globe to pay homage to the beauty and simplicity of sparkling wine combined with orange juice!
Enjoy a Mimosa
The first order of business on National Mimosa Day is to celebrate by enjoying one of these delicious cocktails — along with a delicious brunch. Those who don’t need to go to work, or drive anywhere, might want to fix one at home while still in their pajamas! Others might choose to wait until after work or when they are safely tucked in at home for the evening. Of course, this is a less traditional time of day to enjoy this cocktail, but exceptions can certainly be made in light of the fact that National Mimosa Day lasts for 24 hours!
Get Creative with Mimosas
The exciting part about a super simple recipe like the one for mimosas is that it’s a perfect opportunity to get creative and explore new tastes. Start with the basics of sparkling wine and juice, but mix it up a little. Perhaps change the orange juice to grapefruit or choose a sparkling wine that is a little more dry than usual. Once the basic drink is there, other options can include adding a splash of another juice, such as cranberry, pomegranate or pineapple juice. Or make it a bit more boozy with a tablespoon of liqueur, such as Chambord of Grand Mariner. Or just go all out and splash a little vodka in there for fun! Since mimosas are traditionally a brunch drink, make mimosas a bit more interesting by adding various types of fruit. Put some fruit puree, such as strawberry or peach, directly into the bottom of the champagne flute. Or get adventurous with chopped fruits such as blueberries, orange slices or strawberries. Explore to see what combinations work for you and your guests!
Brunch It Up!
Mimosas are the perfect pairing for a delicious late breakfast and early lunch – otherwise known as “brunch”. Love the combinations of breakfast foods that go so well with a Mimosa, such as a delightful omelet, a fluffy stack of chocolate chip pancakes, or a pile of waffles doused in maple syrup. Add in a few fried or scrambled eggs, some flaky buttermilk biscuits and a bit of jam on the side, and that will make for one amazing way to celebrate National Mimosa Day!
Appreciate the Mimosa Flower Behind the Name
National Mimosa Day was most likely established in celebration of the yellow-ish orange cocktail that is made from sparkling wine and orange juice. But it certainly won’t hurt to learn a little bit more about the namesake of the drink in observance of the day. Consider these interesting facts about the Mimosa Tree in honor of National Mimosa Day: Many varieties of this beautiful ornamental plant are native to South and Central America and can grow to a height of 20-40 feet tall. The name of the Mimosa Tree originates from the Greek word “mimos”, which means “to mimic”. The flowers of the Mimosa Tree are extremely aromatic, growing in clusters at the ends of the branches and typically blooming in the spring and summer, from April until July. The Mimosa Tree is part of the legume family, which means it has fruit that developed in long, flat pods with seeds inside.