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Korean New Year

During this joyous occasion, families exchange gifts, eat delicious food, play traditional games, and dress up in colorful hanbok attire.

Countries & Cultures65
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Capitalize on family gatherings and cultural celebration by promoting traditional Korean food, festive apparel, and experiential events during Seollal season.

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  • Hanbok styling guides and fashion lookbooks for the holiday
  • Traditional Korean recipes and meal-prep content for family gatherings
  • Behind-the-scenes of Seollal celebrations and cultural performances
  • Gift guides featuring Korean products and artisanal crafts

History

Seollal is a traditional holiday that has been celebrated in South Korea for thousands of years. It marks the start of the lunar calendar and is an opportunity for people to come together with their families, pay respects to their ancestors, and celebrate the new year.

An important holiday in South Korea, Seollal is typically celebrated with a variety of traditions and rituals, which can include the performance of traditional music and dance, the exchange of gifts, and the playing of games. One popular game that is often played during Seollal is Yut Nori, which is similar to the board game Parcheesi.


How to celebrate

Attend a Korean New Year celebration

Many cities and towns host celebrations of Seollal, which include traditional dance and music performances, food and craft vendors, and games and activities. Attending one of these events is a great way to learn more about the holiday and experience the festive atmosphere.

Host a Korean New Year party

If you have friends or family members who are interested in celebrating Seollal, consider hosting a party at your home. You could serve Korean food, decorate with traditional Korean decorations, and play games like Yut.

Learn about Korean culture

Seollal is a great time to learn more about Korean culture and traditions. You could read about Korean history, try your hand at Korean cooking, or learn some basic Korean phrases.

Volunteer

Many community groups host events and activities to celebrate Seollal. You could volunteer your time to help out with these events, or consider making a donation to support their efforts.