Walk Your Dog Week
Take your dog out for a long walk and give you both some exercise, or volunteer to walk shelter dogs at a rescue or humane society—maybe you’ll take one home!
Drive pet wellness and lifestyle product sales by positioning Walk Your Dog Week as a gateway moment to establish healthy routines for dogs and owners alike.
- Before & After: Transform Your Dog's Health in One Week—Share customer success stories of dogs losing weight and gaining energy
- Partner with local shelters: 'Walk a rescue dog this week and discover your new best friend' (adoption + foot traffic)
- Gear Up for Success: Feature leashes, harnesses, fitness trackers, and pet wellness supplements that support the walking routine
- The Science of Steps: Infographic on how daily walks prevent canine obesity, diabetes, and behavioral issues—position your brand as the health expert
Walk Your Dog Week was founded in 2010 by Celebrity Pet Lifestyle Expert and Animal Advocate Colleen Paige, to bring awareness to canine obesity and canine behavior in America. It was originally supposed to be a day holiday, but after contemplation, Paige decided that a day was not enough time to get people’s dogs into a routine and help their pets and owners change their lifestyles. She believed that once people started seeing the changes in their dogs, it will encourage them to keep taking care of their dogs and be excited about spending time walking them.
According to Paige, if a dog is kept all day long in a crate or a yard, it can lead to destructive behavior, where due to the dog’s loneliness and boredom, they can lead to various medical issues such as diabetes, heart disease, and cancer. So, walking your dog can decrease those medical issues and destructive behaviors and improve the dog’s overall health. This holiday was based on the concern for dogs and their well being because, for many dog lovers, these animals make up a huge part of a person’s life and leave lasting impressions for all kinds of people.