Valentismas
Valentismas is a delightful celebration filled with love and joy. This day is a wonderful opportunity to express affection and appreciation for those we hold dear.
Position Valentismas as a pre-Valentine's Day gifting and experience moment for families, friends, and couples—driving early-season purchases across dining, crafts, home décor, and entertainment.
- DIY card-making kits and craft supplies bundles for creative gift-givers
- Romantic dinner-at-home meal kits and gourmet ingredient promotions
- Picnic essentials and outdoor entertaining packages
- Movie night bundles with snacks, blankets, and streaming recommendations
Valentismas, located on the calendar just before Valentine’s Day, began as a Christian feast day honoring a saint named Valentine.
In the third century, Valentine was martyred by the Roman Emperor Claudius II for defying a ban on marriage. He secretly performed weddings for young lovers, which made him a symbol of romance and love. This act of defiance led to his recognition and the eventual establishment of a day in his honor.
The origins of Valentismas are also linked to the ancient Roman festival of Lupercalia. Celebrated in mid-February, Lupercalia was a fertility festival dedicated to Faunus, the Roman god of agriculture, and Romulus and Remus, the founders of Rome.
In the fifth century, Pope Gelasius I replaced Lupercalia with St. Valentine’s feast day to promote Christian values. This move gradually shifted the festival’s focus from fertility and agriculture to romance and love.
The association of this event with romantic love began in the Middle Ages. English poet Geoffrey Chaucer played a key role in this transformation. His 14th-century poem “Parliament of Fowls” connected the day with birds choosing their mates, which symbolized love and pairing.
The idea of celebrating Valentismas just before Valentine’s Day might be a slightly newer idea, extending the spirit of Christmas into the festival of love.
But instead of focusing only on romantic love between couples, the event includes everyone in the family, inviting them to relax, enjoy and revel in love of all kinds!
Picnic Adventure
Imagine setting up a cozy picnic in the park. Fill a basket with delicious treats, soft blankets, and your favorite drinks. Fresh air and nature provide the perfect backdrop for an enjoyable and playful afternoon. Lay out the spread and enjoy a relaxed meal together. It’s a simple yet charming way to celebrate Valentismas.
Creative Card-Making Extravaganza
Why buy a card when you can create one? Gather colorful paper, glitter, markers, and stickers. Crafting a unique card lets your creativity shine and shows heartfelt effort. Write a sweet message inside, and you’ll have a personal, one-of-a-kind gift. It’s fun and meaningful, and anyone can join in.
Cook a Fancy Dinner
Step into the kitchen and whip up a gourmet meal. Choose recipes that you wouldn’t normally try. Cooking together turns an ordinary dinner into a special occasion. Light some candles, set the table, and enjoy your culinary creations. It’s a delicious way to bond and celebrate.
Movie Marathon Madness
Pick a selection of your favorite romantic movies. Set up a comfy spot with plenty of pillows and blankets. Snacks are essential, so pop some popcorn and grab some candy. Watching movies together is a cozy way to spend Valentismas. Laughter and tears are guaranteed.
Plant a Love Garden
Grab some seeds, pots, and soil, and start a love garden. Plant flowers, herbs, or even small vegetables. Tending to a garden together symbolizes nurturing your relationship. Watching your plants grow over time adds a lasting reminder of your special day. It’s a lovely, ongoing project.
Fun Board Game Night
Break out the board games for a night of friendly competition. Choose games that are light-hearted and fun. Snacks and drinks make the evening even better. A bit of playful rivalry can add excitement to your Valentismas celebration. Plus, it’s a great way to create joyful memories.