World Children’s Day
In the vast playground of life, where every adventure begins, lies a world of endless possibilities for the little dreamers.
Position your brand as a champion of child welfare and family values by launching November campaigns that celebrate childhood wonder while driving sales of family-oriented products and services.
- Share heartwarming stories of children's achievements and dreams to inspire families
- Promote educational products and experiences that empower kids to explore their potential
- Partner with child-focused nonprofits to show corporate social responsibility and drive goodwill
- Launch limited-edition family bundles or kid-friendly offerings tied to celebrating childhood joy
Universal Children’s Day was first announced by the General Assembly of the United Nations in 1954. Originally, there were 2 goals this day was to help achieve: to encourage children of all races, creeds and religions to spend time together, getting to know each other and appreciating each other’s differences, and to prompt governments worldwide to pay more attention to the welfare of their youngest citizens. Although Universal Children’s Day takes place on November 20th, each country that participates in the festivities has its own date set aside for this purpose—in South Sudan, for example, Children’s Day is celebrated on December 23rd, in Cuba on the third Sunday of July, and in Poland on June 1st. Since its establishment as a holiday, Universal Children’s Day has been tied to many different, honorable causes, such as the commitment to stopping HIV/AIDS by 2015. Another one of the goals Secretary-General Ban Ki-moon of the United Nations aspires to reach is for every child to have access to an education and be able to attend school. Promoting peace, respect and concern for the environment among the world’s children are also considered to be of utmost importance.