International Sword Swallower’s Day
Daredevil performers with an astonishing ability to defy expectations and showcase a unique and captivating skill on stage.
Drive foot traffic and social buzz to entertainment venues (Ripley's, circuses, specialty shows) by positioning sword swallowing as a rare, jaw-dropping live experience.
- Behind-the-scenes: The physics and training of sword swallowing
- Ripley's Believe It or Not free event promotion for last Saturday of February
- User-generated content challenge: Share your most daring/fearless moment
- Historical deep-dive: 4000 years of sword swallowing across cultures
Originating around 4000 years ago in India, sword swallowing was practiced by certain religious priests who also developed the skill of fire-walking, snake-handling and other ascetic religious practices.
In more modern times, sword-swallowing has been a form of mystery and entertainment. For instance, in 1933, the original Ripley’s Believe It or Not at the World’s Fair in Chicago hosted three sword swallowers who performed at the event.
Some of the rules for sword swallowing make this form of entertainment important. For instance, the sword must be 16 inches long and the tip of the sword needs to be entered into the oral cavity and pass all the way down into the stomach.
International Sword Swallower’s Day was founded by the Sword Swallowers Association International in 2002 and has been celebrated every year ever since. Starting in 2009, Ripley’s Believe It or Not has been a co-sponsor of the event. And this is such a fun and super unique reason to celebrate!
Head Out to a Sword Swallowing Event
Celebrate International Sword Swallower’s Day by going to an event in honor of the occasion. Find an event locally by doing a quick internet search, or check out a Ripley’s Believe It or Not location in places all over the world, where various unique and interesting entertainment activities are always on the schedule. In fact, in some previous years, Ripley’s Believe It or Not has hosted free sword swallowing events in honor of International Sword Swallower’s Day! These Ripley’s locations can be found in several places throughout the United States, as well as in England, Mexico, Malaysia, the Netherlands, and several other fascinating places.