St. Stupid Day
St. Stupid Day is a whimsical celebration held annually in San Francisco.
Tap into April absurdity with tongue-in-cheek brand humor and community-driven costume/prank activations that celebrate irreverence and local participation.
- Share your silliest DIY costume made from household items—tag us for a chance to be featured
- Host a St. Stupid Day prank contest in-store or online and crown the funniest prankster
- Partner with local creators for a mini-parade or flash mob celebrating playful chaos
- Launch a 'weird snack challenge' featuring unexpected flavor combos or limited-edition silly treats
St. Stupid Day was founded in 1979 by Ed Holmes, also known as Bishop Joey, from the First Church of the Last Laugh. This event celebrates absurdity and folly, uniting people through humor. The first parade took place in San Francisco, capturing the spirit of foolishness and light-hearted fun.
Holmes, a member of the San Francisco Mime Troupe, aimed to poke fun at societal norms and capitalism.
The event quickly grew into an annual tradition. Each year, participants dress in colorful costumes and engage in playful pranks and activities.
The parade includes humorous signs, confetti, and music, creating a festive atmosphere. This unique celebration encourages people to embrace their inner silliness and take a break from the seriousness of daily life.
St. Stupid Day remains a beloved event in San Francisco, attracting people of all ages. The parade’s playful nature and joyous spirit continue to bring smiles and laughter to everyone involved. It’s a day dedicated to fun, creativity, and the celebration of shared stupidity.
Dress Up in the Silliest Costume
Get into the spirit of St. Stupid Day by donning the wackiest outfit imaginable. Think of mismatched colors, oversized hats, and ridiculous accessories. Raid the closet for the most outlandish combinations. Make everyone smile with your quirky fashion sense. Bonus points for creating a costume from household items.
Organize a Prank Contest
Host a friendly prank contest among friends or family. Keep the jokes lighthearted and fun. Set up a scoreboard and see who can come up with the funniest pranks. Remember to laugh off any surprises and enjoy the silliness. Everyone can be a prankster for a day.
Create a Silly Parade
Form a mini-parade in your neighborhood. Gather a group, make some banners, and march around playing music. Wave at neighbors, toss confetti and spread joy. Let the whole street know it’s time for fun and foolishness. A simple walk becomes an adventure.
Host a Crazy Talent Show
Invite friends to showcase their silliest talents. Think weird dances, funny songs, or goofy tricks. Set up a small stage and cheer for every performance. The more bizarre, the better. It’s a great way to laugh together and appreciate everyone’s unique quirks.
Enjoy Weird Snacks
Prepare a table of unusual snacks and encourage everyone to try something new. Mix strange food combinations and see who dares to taste them. Share the reactions and discover unexpected favorites. This adds a fun twist to the celebration.