National Pizza with the Works Except Anchovies Day
Imagine that savory slice, loaded with all the good stuff, a harmonious medley of flavors — and not a single fishy surprise in sight!
Drive pizza orders and delivery app traffic by celebrating customizable, loaded pizzas while playfully mocking anchovies as the ultimate polarizing topping.
- 'Build Your Perfect Pizza' promo: free toppings on loaded pies (no anchovies required)
- Humorous social content: 'Anchovies: The Topping Nobody Asked For' meme campaign
- Partner with delivery apps for November pizza deals featuring 'The Works Except Anchovies' combo
- User-generated content: customers share their loaded pizza builds with #NoAnchovies
Pizza With The Works Except Anchovies Day came into existence from pure common sense. There’s a lot of people out there who will, foolishly and naively, choose to order their pizza with ‘the works’, never thinking for a moment that there’s a madman out there perfectly willing and capable of putting anchovies on a poor innocent pizza. The horror.
Let’s ask one question first, though, where the heck did this crazy idea of putting anchovies on a pizza come from, to begin with? It certainly doesn’t seem like anything a sane person would do to their pizza, so where is patient zero for this insanity? Near as we can tell it came from the Ancient Romans who first offered up a fermented fish topping known as Garum for their flatbreads.
They were offered as a kind of nostalgia back in the early days of pizza, and from there on they just kinda stuck around and never quite went away. Storing them is cheap, even though only about 50 out of every 18,000 customers actually order them on their pizzas.