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National Personal Trainer Awareness Day

Get fit with a pro by your side, cheering you on and pushing you to be your best! Your goals become their goals!

Body & HealthJobs & ProfessionsSport & Fitness62
Marketing angleinferred

Celebrate and retain personal trainers by showcasing their impact on client transformations and positioning gyms/fitness brands as trainer-appreciating employers.

Relevance 62medium intent
  • Share client success stories and trainer spotlights to highlight the human impact of professional coaching
  • Offer gym membership discounts or loyalty rewards tied to trainer appreciation to drive January sign-ups
  • Create 'trainer takeover' social content featuring trainers sharing their New Year motivation strategies
  • Launch internal HR campaigns recognizing trainer contributions to boost morale and retention during peak season

History

At the beginning of the 2000s, two fitness professionals named Jim Labadie and Joey Atlas took a look at the surge of people signing up to the gym in hopes of fulfilling their New Year’s Resolutions of losing those few pounds, and then they looked at the personal trainers, whose lives become completely swamped with work at that time, and they decided it was time to say thank you.

National Personal Trainer Awareness Day was born out of what the pair deemed necessary in order to say thanks to all of the personal trainers of the world whose lives are turned nearly upside down at the beginning of January every year in order to help the rest of us reach our fitness goals.

When you are exercising with a personal trainer, Labadie and Atlas said, it may indeed seem to you like you’re the one doing all the work, but it takes plenty of planning, analyzing and consideration on the part of the personal trainer to make sure your hard work amounts to something in the end. National Personal Trainer Awareness Day is the day to say thank you!


How to celebrate

Appreciate a Personal Trainer

Take the chance National Personal Trainer Awareness Day offers you to show your appreciation to your personal trainer for all he or she has helped you achieve over the months or even years that you’ve been working together. If you’ve lost some weight under the instruction of your personal trainer, or have managed to regain your pre-pregnancy look or the form you had before an injury, tell your him or her about it! It will only take a minute or two, but saying something like that is sure to make his or her day! A personal trainer’s goal is to help you, so we should let them know they’ve done just that!

Take Personal Training Seriously

If you have a workout on that day, be sure to try extra hard to show your personal trainer how seriously you take his or her advice; you may not see it this way, but when you slack off it may well demotivate your personal trainer and make him or her feel like all of his or her planning and advice is being disregarded. You should also take a moment or two at the end of the training session to say a nice thing or two about how well your personal trainer does his or her job, and how much he or she has been able to positively impact your life with his or her instruction.

Learn More About Personal Trainers

One thing that you can do to show your appreciation for the personal trainers of this world is to discover more about their job and the effort that they put in. Personal trainers either work for gyms or they are self-employed. Early starts are part of the norm, especially those who are based at gyms, as they open their doors at around 6 am. The hours can be unsociable and personal trainers need to dedicate a lot of time to career development and marketing their services as well. After all, this is a competitive industry and so it can be difficult to stand out from the crowd. Once you delve deeper into a day in the life of a personal trainer, we are sure you will have a much greater appreciation for all of the work they do. Personal trainers are of then the unsung heroes of the fitness world. Be sure to show your personal trainer how happy you are to have the opportunity to work with them this National Personal Trainer Awareness Day!