theMarketing Calendar
Log inSign up
← All days
day · fixed · day 353 of 365

National Oatmeal Muffin Day

Combine a classic cake with a healthy grain to create a scrumptious baked good and share these treats round the office or in the playground.

BakingCakesFood & Drink42
Marketing angleinferred

Position oatmeal muffins as a guilt-free indulgence that combines taste with heart-health and digestive benefits, driving December bakery sales and health-conscious snacking.

Relevance 42medium intent
  • Share your homemade oatmeal muffin recipe and tag us for a chance to win baking supplies
  • 5 surprising health benefits of oatmeal that make muffins a smart treat
  • Office muffin swap: bring your best oatmeal muffins to share with colleagues
  • Oatmeal muffins for heart health: how one grain can reduce disease risk

History

Muffins have been a staple for quite a few centuries, likely starting with English-style muffins that are made with yeast, cooked on a griddle, and have been dated back to the 10th or 11th century in Wales.

American-style muffins are quick bread muffins, made in individual molds and without yeast in their recipes. Quick bread muffins were not developed until close to the end of the 18th century, when pearlash, a refined form of potash, was discovered.

In the very first American Cookbook titled American Cookery, author Amelia Simmons published recipes using pearlash. Then, in 1792, approximately eight thousand tons of it were exported to Europe. Baking powder was eventually developed but did not become commercially available until 1857.

Quick bread muffins really need to be baked in molds because they are created with a batter instead of a dough, which means they will not hold up on their own. While there is not much history for this particular version, National Oatmeal Muffin Day was founded with the simple purpose of bringing attention and honor to this delicious breakfast food that can be eaten all day long!


How to celebrate

Learn Health Benefits of Oatmeal

This is one of those special days where the food in question is not only delicious, but it also has ingredients that are good for you! While these muffins also contain a few ingredients that are a bit less healthy (such as refined sugar or vegetable oil, oatmeal is a grain that offers a few different possible health benefits, such as: High in Fiber. Studies have shown that a diet that is filled with sources of soluble fiber (including whole oats) may help to minimize the risk of coronary disease, which is one of the biggest killers of Americans today. May Help Lower Blood Pressure. One side issue related to coronary problems is high blood pressure, and eating whole grains (such as oats) may help to reduce blood pressure just as much as taking medication for it. Reduce the Risk of Colorectal Cancer. A diet high in fiber has been linked to the reduction in occurrences of colorectal cancer. It has been estimated that for every 10 grams of whole grains (including oatmeal) per day, there may be a 10% reduction in the risk of colorectal cancers. Increased Digestion and Reduced Obesity. The high fibrous content also helps to keep the digestive system clean and clear, improving the health of the gastrointestinal tract, which can lead to reduced risk of obesity as well as other chronic diseases.

Share Oatmeal Muffins

In addition to eating a delicious oatmeal muffin, this is a great day to go ahead and share some with those people in your life. Friends, family members, neighbors and coworkers can all benefit from a little healthy fiber in their lives–and this is just the time to remind them. Plus, it’s just a nice gesture that will help them feel loved and cared for! Either bake up a batch of oatmeal muffins for the day, or stop into a local bakery and pick some up. Then spread the cheer by sharing them around the office, at school, or with other moms and their at the playground. It’s a delicious way to make people happy and spread the word about National Oatmeal Muffin Day.