World No Tobacco Day
Put your cigarettes away, or set yourself goals and a plan for cutting back or quitting and improving your lung, heart, and even mental health over time.
Position smoking-cessation products, wellness programs, and mental-health services as enablers of healthier lifestyles during a globally recognized health-awareness moment.
- Share quit-smoking success stories and transformation timelines to inspire behavioral change
- Promote free or discounted cessation tools, apps, and counseling services available during May
- Highlight long-term health and financial savings from quitting tobacco
- Partner with fitness or wellness brands to frame No Tobacco Day as a wellness reset opportunity
World No Tobacco Day was established with the goal of raising awareness of the dangers of this habit, and the thousands of lives it costs every year. The World Health Assembly, part of the World Health Organization, founded this day in 1988 with the purpose of providing more resources for people to improve their health.
Tobacco used to be considered an innocuous little treat for the civilized man and even went so far as to be touted as healthy by business who (doubtless) paid off doctors to help promote it for use. A hundred years and millions of deaths later, it has become undeniable that tobacco use is one of the primary killers of people all over the world.
Indeed, lung cancer is believed to be the cause of the most cancer deaths worldwide, with tobacco being responsible for 22% of all deaths from cancer. It is important for everyone to take steps to try to combat this by trying to go tobacco-free as much as possible.
This is no doubt the kind of stat that prompted the WHO to create this day, way back when. However, it is pretty evident that we still have a ways to go when it comes to trying to get people to be as tobacco-free as possible.
For decades, tobacco companies have intentionally used their marketing strategies to try to target younger and more impressionable people, and this has led to a surge in a lot of cancer deaths among young people.
The idea of World No Tobacco Day is to draw awareness to the perils of tobacco, as well as having a specific day that people can use to give them the motivation to get clean and steer away from tobacco and tobacco-related products.
So if you’re one of the millions of people who light up a cigarette, step out to have a smoke, then let World No Tobacco Day be your chance for a freer, healthier future.