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National Green Juice Day

Sipping a refreshing blend of leafy greens and zesty fruits is like getting a vitamin-packed energy boost — the perfect way to start the day!

Body & HealthFood & DrinkFruitVegetablesVegetarian & Vegan62
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Capitalize on New Year's health resolutions by promoting cold-pressed juices and blender sales as accessible ways to sustain wellness goals through January and beyond.

Relevance 62high intent
  • Share before/after energy boost testimonials from customers who swapped pastries for green juice
  • Create DIY green juice recipe content featuring affordable produce and blender options
  • Partner with wellness influencers to showcase 30-day green juice challenges starting in January
  • Highlight the 50% resolution-failure statistic and position green juice as an easy win to stay on track

History

While many people start a new year with lots of excitement and fervor, sometimes it can be difficult to stick to those New Year’s resolutions when one cold, dark week of January blends into the next.

In fact, studies have shown that approximately fifty percent of Americans tend to break their resolutions even before the month of January ends.

With this in mind, National Green Juice Day is here to remind people about their health goals and give them a little boost of energy to get through the rest of the month – and year!

Evolution Fresh, makers of cold-pressed juices and smoothies, now including the Bolthouse Farms brand, founded National Green Juice Day in 2016 to empower people and spur them on to not give up on their health goals for the year.

And, according to Evolution Fresh, one great way to do this is by making a healthy habit of drinking green juice.


How to celebrate

Drink Green Juice

One super way to get on a health train is by substituting a meal with a glass or bottle of green juice in celebration of National Green Juice Day. Pick up a bottle of green juice at the grocery store and have it for breakfast as a substitute for that sweet, carb-filled pastry. And, while you’re at it, pick up a bottle of green juice for a friend or loved one to share!

Make Green Juice Smoothies at Home

Dust off that blender and get ready to feel great because it’s National Green Juice Day. Whether choosing spinach, kale, celery or wheatgrass, making your own green juice at home can be a joy. Plus, it’s extra fresh, so it offers a super healthy boost for the body and the mind.


FAQ
What are the health benefits of drinking green juice?
Green juice is rich in vitamins, minerals, and plant compounds from vegetables such as kale, spinach, and wheatgrass. It is associated with antioxidant effects, which reduce lipid peroxidation and increase plasma antioxidant capacity. Additionally, green juice may reduce inflammation, support heart health through anti-inflammatory properties, and improve digestion by acting as prebiotics, supporting beneficial gut bacteria.
What are some common ingredients in green juice and their nutritional content?
Common ingredients in green juice include celery, kale, spinach, cucumber, parsley, lemon, ginger, and green apple. Nutritionally, a cup of kale has about 33 kcal, while spinach has roughly 7 kcal. These ingredients provide vitamins such as A, C, and K, as well as minerals like potassium and iron, contributing to overall health benefits like improved cardiovascular health and hydration.
How does juicing tie into cultural wellness practices?
Juicing is often promoted within cultural wellness practices as a convenient means to consume nutrients that support health and wellness resolutions. It encourages people to incorporate diverse plant ingredients into their diet, which can support immunity and hydration, and act as a digestive aid, helping people stay on track with their health goals.
What are the potential downsides of consuming green juice?
While green juice is nutritious, it may also come with downsides, especially if some versions are high in sugar content. This could counteract weight loss efforts. Also, juicing removes much of the fiber that is essential for digestion, potentially impacting gut health if not balanced with whole foods.
How does green juice fit into a balanced diet?
Green juice can be a part of a balanced diet by providing a concentrated source of nutrients without excess calories when consumed in moderation. It is essential to pair juicing with whole-food dietary staples to ensure fiber intake isn’t compromised, maintaining digestive health alongside the varied vitamins and minerals offered by freshly juiced greens.