Family Day
Through thick and thin, they stand by our side, teaching us the true meaning of acceptance, forgiveness, and unconditional love.
Position your brand as a facilitator of family bonding moments—from at-home activities to local events—during this regional Canadian holiday.
- Family-friendly activity kits or meal bundles for at-home celebrations
- Local event partnerships and community gathering promotions
- Photo booth props and DIY entertainment packages
- Gift guides for family experiences rather than material goods
Though celebrated in a similar manner to National Family Day that falls in September, this Family Day is celebrated regionally in many of the Canadian provinces in the month of February. It is not a federal holiday, so each province gets to choose how it wants to observe the day.
Getting its start in the province of Alberta in 1990, Family Day was the only statutory holiday celebrated in Canada in the month of February from 1990 until 2007.
The day was established with the purpose of bringing relatives together, strengthening family ties and celebrating the importance of family.
This is a particularly important time for families that have working parents or school children, allowing them to take time off to enjoy, appreciate, and care for their family members, whether little ones, aging parents or anyone in between.
Because Family Day is always situated on a Monday, that means that families can take advantage of the long weekend and travel to see relatives or just take a weekend away to enjoy each others’ company.
Many communities choose to organize special events that can be celebrated over the weekend of Family Day, such as cultural attractions and gastronomic events for citizens as well as for visitors and tourists.
Family Day is not celebrated in all of the regions of Canada, but it is particularly important to those who live in Alberta, Ontario, New Brunswick, Saskatchewan, and British Columbia. In Nova Scotia and Yukon, different February holidays are celebrated, called Heritage Day.
In Manitoba, they celebrate a day called Lou Riel Day and Prince Edward Island has a February holiday referred to as Islander Day.
Attend a Family Day Event
Those who live in places where Family Day is an official holiday might want to do a little search to see what kinds of local events have been scheduled in honor of the day. Perhaps there will be concerts or other musical events, children’s fun fairs, festivities and more. Check with the local library, online community announcement board to find out what types of events are happening – then join in!
Spend Time With Family
Of course, the most important thing about Family Day is not necessarily what everyone is doing, but with whom they are doing it! Today is the day to hang out with family – and friends who feel like family. In fact, those who have family members and are making plans for Family Day might want to include a neighbor or friend who may be lonely due to living far away from their own family, being widowed or some other reason. Being willing to share family is what the day is all about! To avoid stress or financial strain, some people might want to keep Family Day activities simple. Try out some of these ideas: Make breakfast together – let everyone play an important part in the meal. Enjoy a movie marathon – complete with discussions after each film. Make a family photo booth – get silly costumes and spend time cheesing in front of the camera for precious photographs. Have a living room picnic – activities at home can seem like a lot of fun when done in a different place so throw a blanket on the floor and eat dinner there. The kids will love it!
Host a Local Family Day Event
Those who don’t have any Family Day events happening in their local areas might want to consider hosting one! Try getting a fun event started at a local school, church or community center. Set up games for kids to play, have some fun family-friendly music playing. Don’t forget to leave opportunities for big and small motor activities, like having a bounce house as well as a Lego or sand table. Provide snacks and drinks, and charge a small fee if that’s needed to recoup some of the costs. The most important part is that families are encouraged to spend time together in celebration of Family Day!
Take a Long Weekend Together
While it’s still pretty cold in February, in Canada at least, so it might not be possible to do much in the way of outdoor activities like camping, still it might be possible get away for the weekend. Head to a nearby city for a weekend break to enjoy some museums, pop over to grandma’s house or even take a family ski trip. As long as it is done with family, it’s probably a great idea for enjoying Family Day!
Send a Card or Two (or More!) for Family Day
For those who have family members who live far away, this can be a perfect time to remind them how much they are loved and cared for. Just pop a card in the mail to Uncle Bob in Arizona or write out a postcard to send to that cousin you haven’t seen since Aunt Bertha’s wedding. Grab a stack of cards and a book of postage stamps, and then get to writing some personalized messages to various family members – even if they just live across town it would still be a nice surprise to get a little card in the mail!