Museumnacht Gent
De Gentse musea openen tot 1u s nachts met een avondprogramma van rondleidingen, performances en muziek.
Position your brand as a cultural partner or late-night experience enabler during Gent's museum night, targeting locals and tourists seeking after-hours entertainment and dining.
- Behind-the-scenes museum access: partner with venues to offer exclusive previews or VIP experiences
- Late-night dining & drinks tie-in: promote food/beverage specials for visitors between museum stops
- Cultural tourism package: bundle hotel, transport, and museum entry for out-of-town guests
- Live performance sponsorship: brand activation through music, art, or performance partnerships
Museumnacht is known as the evening where visitors are treated with unique activities and surprising extras. This free event has existed since 2007 and takes place on the first Thursday of December. In 2026 that is 3 December. All 10 Ghent museums participate: MSK, S.M.A.K., Design Museum Gent, STAM, Industriemuseum, Huis van Alijn, Kina: Huis, Historische Huizen Gent (Sint-Pietersabdij), GUM & Plantentuin and Museum Dr. Guislain. Kunsthal Gent also joins with a programme. Event runs from 18:00 to 1:00 (midnight). The event is free; no tickets need to be purchased or reserved. Between 18:00 and 20:00 there is also a Children's Museum Night in one museum. Museums present an atmospheric evening full of performances, challenging assignments, music, street food and other surprises. Recent editions attracted 32,643 visitors (2025) and 29,860 visitors (2024). Numerous activities are also planned for the youngest visitors. false