Mechelen Braderie
Shopping- en sfeerevenement in het Mechelse stadscentrum met straatanimatie en kraampjes vol koopjes.
Leverage Mechelen Braderie as a high-traffic local shopping event to drive foot traffic, in-store promotions, and community engagement through street-level activations and pop-up opportunities.
- Exclusive Braderie deals: limited-time discounts available only during the event
- Street-side pop-up shops and vendor spotlights
- Family-friendly shopping experience with live entertainment and local vendor features
- Early-bird promotions for event attendees via email and social
The Mechelen Braderie is a traditional biannual sale and street market event held in the city centre during Ascension Day weekend (May) and early September. Shoppers browse market stalls set up across multiple downtown shopping streets with bargains, snacks, drinks, and local products. In 2026, the event coincides with Mechelen hosting the 1000 km cycling race for Kom op tegen Kanker, creating a festive atmosphere blending retail, leisure, and community support.
- Browse stalls offering bargains at favourable prices and enjoy snack and drink stands
- Market stalls spread across multiple downtown streets including Bruul, Botermarkt, Vijfhoek, Onze-Lieve-Vrouwestraat, Korenmarkt, Guldenstraat, and others
- Stalls featuring young entrepreneurs selling products and food items for the first time
- Mechelen hosts the 1000 km cycling race start/finish at Grote Markt
- spectating and shopping can be combined
- Rest and enjoy the weather at numerous terraces throughout the centre
- Discover new collections in local shops during the event