Les Francofolies de Spa
Major French-language music festival over 7 days, with GIMS, Helena and dozens of concerts across Spa.
Activate travel, hospitality, and F&B brands around a 7-day French-language music festival draw with young, culturally-engaged audiences.
- Festival lineup spotlights: partner with GIMS/Helena fan communities for ticket/travel bundles
- Spa destination guides: hotels, restaurants, local retail tie-ins for festival-goers
- Behind-the-scenes festival content: influencer takeovers from the event
- French cultural celebration: language-learning apps, travel brands, fashion/lifestyle cross-promotions
Les Francofolies de Spa is an annual music festival in Spa, Belgium, dedicated to Francophone music featuring artists from Belgium, France, Quebec, and other French-speaking regions . The 2026 edition runs 7 days (20–26 July) with 4 evenings in Casino de Spa's grand hall and 3 days in Parc Francofou with the Pierre Rapsat stage on Place Royale .
Mon–Thu, 20–23 July
Casino de Spa – indoor concerts (heritage French chanson & established artists)
Fri 24 July
Parc de 7 Heures & Park – GIMS (urban pop, younger audience)
Sat 25 July
Parc de 7 Heures – Sting (rock/pop-rock headliner)
Sun 26 July
Village Francofou (Place Royale) – Helena, Matt Pokora, Axelle Red, Marine & Belgian artists (family/Francophone focus)
Downtown (all days)
Closed to traffic bars, animations, afters 11:00–04:00