theMarketing Calendar
Log inSign up
← All days
day · fixed · Vilvoorde (Grote Markt, Rooseveltlaan) BE

Jaarmarkt en Troostkermis Vilvoorde

Jaarmarkt op maandag 27 april met de Troostkermis op de Grote Markt en Rooseveltlaan van 25 april tot 3 mei.

45
Marketing angleinferred

Leverage a 9-day local spring fair and carnival in Vilvoorde to drive foot traffic and community engagement through location-based promotions and event partnerships.

Relevance 45medium intent
  • Spring carnival kicks off April 25—local businesses can sponsor rides and attractions
  • Jaarmarkt on April 27: partner with vendors for cross-promotions and family-friendly activations
  • 9-day Troostkermis event—ideal for hospitality and retail pop-ups on Grote Markt
  • Local community event tie-in: email campaigns to nearby residents highlighting fair dates and special offers

Programmetypical · 2026 TBC

The Jaarmarkt in Vilvoorde is held on the third Monday after Easter , with the 2026 Jaarmarkt taking place on Monday 27 April . The Troostkermis is more than a collection of rides – it's a living piece of cultural heritage that together with the Jaarmarkt forms the beating heart of the city each year . The Jaarmarkt features agricultural shows, charming market stalls, performances and the atmospheric Troostkermis .

  • " 162nd edition of the agricultural show with hundreds of animals and numerous competitions ",
  • " Street performers including Professor Bubbles and Les Rois du Soleil performing between 15–18 hours on opening day (Saturday 25 April) ",
  • " New sensory-friendly quiet fair session on Tuesday 28 April 16–19 hours with adjusted sound and lights turned off ",
  • " Smoutebollen (fried pastries) and candy floss, spectacular rides and prize games ",
  • " Family discount day on Wednesday 29 April ",
  • " Affordable public transport at €1 return via De Lijn to Vilvoorde station "