International Plum Fair
Plum Day in Bosnia and Herzegovina is a lively celebration that brings together communities and showcases the region's deep-rooted connection to this fruit. The event, held in the town of Gradačac, attracts hundreds of exhibitors and visitors from across the country and beyond.
Leverage the International Plum Fair as a regional agritourism and food-tourism hook to drive traffic to Bosnia and Herzegovina while promoting local plum products, preserves, and farm-to-table experiences.
- Behind-the-scenes farm tours and plum harvesting stories for travel/food content
- Plum product showcase: jams, spirits, dried fruits, and artisanal goods from local producers
- Festival experience guides and travel packages targeting foodies and agritourism enthusiasts
- User-generated content campaign: visitors share plum-inspired recipes and fair moments
Plum Day in Bosnia and Herzegovina began in 1969 in the town of Gradačac. The idea came from local authorities who wanted to support plum farmers in the region. The event aimed to provide a space for discussing plum production and marketing, which had become challenging due to large yields.
Over the years, it grew into a significant agricultural fair, attracting hundreds of exhibitors and visitors from all over the country and beyond. It showcases plums as well as various agricultural products and innovations, making it one of the oldest and most beloved fairs in the country.
Craft a Plum Pie Parade
Bake mini plum pies and parade them around the neighborhood. Share the joy with tasty bites.
Create Plum Art
Host a quirky art session. Paint, carve, or sculpt using plums as inspiration. Let creativity soar!
Organize a Plum Hunt
Hide plums or plum-related items around the garden. A fruity twist on the classic treasure hunt!
Host a Plum Trivia Night
Quiz friends on fun facts about plums. The winner gets a plum-themed prize!
Arrange a Plum Jam-off
Challenge neighbors to a jam-making contest. Taste and vote for the best concoction.
Plan a Plum Fashion Show
Design outfits inspired by the fruit’s colors and shapes. Strut your stuff in style.
Make Plum Smoothies
Set up a smoothie station with different ingredients. Blend unique flavors and vote for the best blend. Let the celebration be as lively and colorful as the plums themselves!