theMarketing Calendar
Log inSign up
← All days
day · fixed · day 272 of 365

World Heart Day

Nurturing the body's lifeline, embracing vitality through mindful choices, and safeguarding the rhythm that fuels each beat of life.

Body & HealthCharityLife & Living72
Marketing angleinferred

Position your health, fitness, or wellness brand as a partner in heart health by sponsoring or promoting community walks, health screenings, and nutrition education tied to World Heart Day.

Relevance 72medium intent
  • 5 Heart-Healthy Swaps for Your Daily Diet—celebrate World Heart Day with simple nutrition wins
  • Join Our Community Heart Walk: Free fitness event + health screening on World Heart Day
  • Heart Health Myths Busted: What doctors really want you to know this September
  • Partner Spotlight: How [Brand] is supporting cardiovascular wellness year-round
History

The aim is to improve health globally by encouraging people to make lifestyle changes and promoting education internationally about ways to be good to your heart.

This lesson is becoming increasingly relevant as reports of obesity, poor diet and physical inactivity in children and young people become more and more common.

Events take place to promote healthy hearts. Charities and other organisations coordinate walks and runs, health checks, public talks, shows and exhibitions to name a few of the interesting and informative events which mark the day.

So on Heart Day, get involved, eat your fruit and veg and get outside; both you and your heart will feel the benefits.

World Heart Day is celebrated every year. It was created by the World Heart Federation. The first World Heart Day took place back in 2000. Since then, in 2012, leaders from around the globe committed to the reduction of worldwide mortality from non-communicable diseases by 25 percent by 2025.

Did you know that almost half of the NCD deaths happen because of cardiovascular disease? This makes it the biggest killer across the world.

Therefore, World Heart Day is the perfect platform for the community to come together in the battle against cardiovascular disease and lower the worldwide disease burden.

FAQ
What are some ancient cultural beliefs about the heart that influenced modern Heart Day celebrations?
Ancient Egyptians believed the heart was the seat of the soul and intellect, weighing it against the feather of Ma’at in the afterlife. This symbolism of the heart as central to life and morality influenced later cultural celebrations. The Greeks also associated the heart with love, thanks to Aristotle’s belief that it connected emotions. These ancient ideas laid the groundwork for modern heart symbolism, including Heart Day.
Are there any unusual global traditions tied to Heart Day?
In Japan, Heart Day aligns with Valentine’s Day, but women give chocolates to men, with specific types like “honmei-choco” for loved ones. In South Africa, people pin heart-shaped notes to their sleeves. In Wales, lovers exchange intricately carved wooden spoons called “lovespoons,” a tradition dating back to the 17th century. These unique customs highlight how Heart Day inspires diverse expressions of love worldwide.
What’s the origin of the heart shape, and how did it become a symbol of love?
The heart shape likely originated from the silphium plant seed, used in ancient Cyrene as a contraceptive and traded widely. Its association with love grew in the Middle Ages, when poets and artists linked it to romance. The modern heart symbol appeared in European art by the 15th century, solidifying its connection to affection. This evolution explains why Heart Day prominently features the heart shape.
Are there any fun myths about the heart and love?
One myth claims the heart’s association with love stems from the idea that it beats faster when near a loved one. Another amusing myth suggests the heart shape resembles the human buttocks, symbolizing physical attraction. While scientifically inaccurate, these myths add a playful layer to Heart Day’s symbolism.
How do scientists explain the connection between the heart and emotions?
While the brain processes emotions, the heart responds to emotional stimuli through the autonomic nervous system. Stress or joy can trigger heart rate changes, creating a physical link between emotions and the heart. This biological connection reinforces the heart’s symbolic role in love and affection, celebrated on Heart Day.
What’s the weirdest historical artifact related to heart symbolism?
The “Dunstable Swan Jewel,” a 14th-century brooch, features a heart-shaped pendant with a swan, symbolizing loyalty and love. Medieval knights often used heart-shaped lockets to carry tokens of affection. These artifacts show how heart symbolism has been cherished for centuries, long before Heart Day.
How do different cultures interpret the color red in relation to the heart?
In China, red symbolizes luck and joy, often used in weddings and festivals. In India, red represents passion and purity, seen in bridal attire. Western cultures associate red with love and romance, making it a staple of Heart Day. These diverse interpretations highlight the color’s universal connection to the heart.
What’s the connection between Heart Day and the invention of the stethoscope?
The stethoscope, invented in 1816 by René Laennec, revolutionized heart health monitoring. While not directly tied to Heart Day, this invention underscores the heart’s importance in medicine and daily life. Celebrating Heart Day can also raise awareness about heart health, blending romance with wellness.
Are there any unusual heart-themed foods eaten during Heart Day celebrations?
In Italy, “cuori di mela” (apple hearts) are heart-shaped pastries filled with jam. In Mexico, “corazones de almendra” (almond hearts) are sweet treats enjoyed during romantic holidays. These culinary creations add a delicious twist to Heart Day festivities.
What’s the most expensive heart-themed gift ever given?
The “Heart of the Kingdom” ruby necklace, valued at $14 million, features a 40-carat ruby shaped like a heart. While extravagant, it reflects the heart’s enduring symbolism of love and devotion. Such luxurious gifts highlight the lengths people go to express affection, even on Heart Day.