theMarketing Calendar
Log inSign up
← All days
day · fixed · Leuven (Muntstraat, Oude Markt, Grote Markt) BE

Hapje Tapje Leuven

Gastronomische hoogdag van Leuven met hapjesparcours van lokale restaurants, biermarkt met lokale brouwers en doorlopend muziek op de pleinen.

65
Marketing angleinferred

Drive foot traffic and direct sales for local Leuven restaurants, breweries, and hospitality venues through a unified gastronomic festival celebrating regional food and beer culture.

Relevance 65high intent
  • Showcase local brewery exclusives and limited-edition beers available only at Hapje Tapje
  • Feature restaurant chef spotlights and signature tapas dishes in the tasting circuit
  • Highlight live music and plaza atmosphere to position as a must-visit cultural event for tourists and locals
  • Create user-generated content campaigns around the food-and-beer pairing experience
Programmetypical · 2026 TBC

Hapje Tapje is dé gastronomische hoogdag van Leuven, grown into three parts: hapjesparcours with Leuven restaurants, a beer market with local brewers, and continuous music performances on the squares. The festival is officially part of Het Groot Verlof, Leuven city's summer programme running from 10 July to 7 August 2026.

Marketing playbookideas