day · range · Gent (Squares across the historic centre) BE
Gent Smaakt
A free five-day culinary festival over the Ascension weekend where Ghent restaurateurs serve signature dishes on city squares.
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Marketing angleinferred
Drive foot traffic and dining revenue during Ascension weekend by positioning Gent Smaakt as a must-visit culinary destination for foodies and tourists seeking authentic local cuisine.
- Spotlight signature dishes from top Ghent chefs—create behind-the-scenes content of preparation and plating
- Partner with food influencers to live-stream tastings and festival atmosphere across social platforms
- Promote the free-entry model to lower barriers; upsell premium dining experiences and beverage pairings
- Highlight the Ascension weekend timing as a perfect long-weekend getaway for regional travelers
Programmetypical · 2026 TBC
Gent Smaakt is a free culinary festival in Ghent's historic city centre during the Ascension weekend. The festival will demonstrate Ghent as a city of taste, a place where architectural, local and culinary heritage comes together. More than 60 food stands from Ghent and the local area will be happy to introduce you to their signature dishes or passionately made products. false
- "60+ international and local food vendors spread across 5 square locations in the city centre",
- "Kids' restaurant experience for ages 9-14 (pre-registration required)",
- "Interactive culinary workshops on fermentation, jungle cooking, flower vinegar, and food pairings",
- "Free event entrance
- pay-as-you-go for food and drinks via card or app",
- "Gaston Dragon themed children's play area with gameboards and activities",
- "Chef's Island at Stadshal featuring gastronomic signature dishes from 10 renowned Ghent chefs"