theMarketing Calendar
Log inSign up
← All days
day · floating · day 276 of 365

World Card Making Day

The best gifts come from the heart, not the bank account, so try making a handmade card, including the art and message, and give it to someone you care about.

Art & CraftsHobbies & Activities45
Marketing angleinferred

Drive sales of card-making supplies and DIY craft kits by positioning handmade cards as meaningful, budget-friendly gifts that strengthen personal connections.

Relevance 45medium intent
  • Share before-and-after card designs and customer testimonials showing the emotional impact of handmade cards
  • Create step-by-step tutorials for beginner card makers featuring your product supplies
  • Host a 'Card Making Challenge' on social media encouraging followers to share their creations with branded hashtags
  • Highlight the cost savings and personalization benefits of DIY cards versus store-bought alternatives

History

Cards have played an important role in social circles for hundreds of years, playing a role as a thoughtful gift all the way to a necessary part of proper etiquette.

Consider, if you will, the calling card of the Victorian era, a term that has become so ubiquitous that the signature element of a bomb-maker or a criminal is said to be their ‘calling card’.

A small piece of paper bearing one’s name and often a decoration of some kind, the calling card (Also known as a visiting card) was presented to the servants of a household that it might be delivered to the masters of the house to announce visitors.

It was this era of propriety that also developed the concept of a dance card, a card specifically carried by women to fill out with the names of the men they intended to dance with that evening.

After all, with so many interested parties it just made sense to keep track of them so that you could, in earnest, indicate that your dance card was full and thus politely decline an interested suitor.

Calling Cards, Dance Cards, Business Cards, Greeting Cards, RSVP Cards, there are a million and more types of cards and could there be anything more exciting than learning to make your own? World Card Making Day encourages you to do just that.


FAQ
How did the Victorian era influence modern card designs?
In the Victorian era, people exchanged ornate handmade cards featuring lace, ribbons, and intricate designs. These elaborate creations set the standard for the decorative elements we see in today’s greeting cards.
Are there any unique global traditions associated with card giving?
In Japan, it’s customary to give handmade cards during the Tanabata festival, celebrating the meeting of deities Orihime and Hikoboshi. These cards often feature wishes written on colorful paper, showcasing personal creativity.
What are “Vinegar Valentines”?
In the 19th century, some individuals sent “Vinegar Valentines,” which were cards containing humorous or insulting messages. These were used to reject unwanted suitors or mock acquaintances, adding a cheeky twist to the tradition.
How did early 20th-century postcards influence card making?
In the early 1900s, postcards became a popular, affordable way to send short messages. This trend encouraged the production of more compact and accessible greeting cards, influencing modern card sizes and styles.
What role did the Industrial Revolution play in card production?
The Industrial Revolution introduced advanced printing techniques, making cards more affordable and widely available. This period saw the transition from handmade to mass-produced cards, broadening their popularity.
Are there any myths associated with card giving?
A common myth suggests that Valentine’s Day was created solely by greeting card companies to boost sales. However, the tradition of exchanging cards on Valentine’s Day dates back centuries, long before commercial interests.
How do different cultures incorporate card giving into their festivals?
In Mexico, during the Day of the Dead celebrations, people create “calaveras literarias,” which are poetic, often humorous verses written on decorated cards to honor deceased loved ones.
What is the significance of “first-day covers” in philately?
In stamp collecting, a “first-day cover” is an envelope with a newly issued stamp and a postmark from the first day the stamp is sold. These often feature unique card designs and are highly sought after by collectors.
How did World War II impact card sending traditions?
During World War II, soldiers and their families frequently exchanged handmade cards and letters. These personal communications provided comfort and maintained connections across great distances.
Are there any environmental movements related to card making?
Yes, the eco-friendly movement has influenced card making, with many artisans now using recycled materials and sustainable practices to create environmentally conscious greeting cards.These insights highlight the diverse history and cultural significance of card making, enriching our appreciation of this enduring art form.