Brugs Bierfestival
Around 50 breweries present 350-400 Belgian beers in a free-entry festival near the historic centre of Bruges.
Leverage Bruges' historic charm and Belgian beer heritage to drive tourism, hospitality bookings, and craft beverage brand partnerships during this high-traffic festival.
- 50 breweries, 400 beers: the ultimate Belgian beer pilgrimage in Bruges' historic centre
- Free entry + world-class Belgian brews = perfect travel itinerary hook for beer enthusiasts
- Partner with craft beer brands for festival sampling campaigns and influencer takeovers
- Historic Bruges + beer culture: position as must-visit destination for foodies and travelers
BBF26, the eighteenth edition of the Bruges Beer Festival, will take place in the Bruges Meeting & Convention Centre in the city centre. The 2026 edition coincides with Flanders celebrating 10 years of Belgian beer culture as UNESCO Intangible Cultural Heritage, and the festival will highlight the craftsmanship, diversity and sustainability of Flemish and Belgian beer culture. The festival is organised by the BAB vzw beer association and serves as an international meeting place for beer lovers.
- Approximately 400 beers from around 60 breweries and beer companies, from timeless classics to exclusive specials
- Live music on Saturday and Sunday
- Free admission
- UNESCO Intangible Cultural Heritage celebration year for Belgian beer culture
- Food trucks offering hot and cold meals
- Special offer: overnight guests in Bruges receive 1 additional free drink with advance festival package purchase