theMarketing Calendar
Log inSign up
← All days
day · range · Antwerpen (Start/finish near Sportpaleis, Left Bank routes) BE

Baloise Antwerp 10 Miles

Antwerp's mass-participation running weekend with 5 Miles, 10 Miles and a marathon, drawing tens of thousands of runners.

65
Marketing angleinferred

Activate fitness, sportswear, and local hospitality brands around a major mass-participation running event that draws tens of thousands of participants and spectators.

Relevance 65medium intent
  • Training tips and gear guides for 5K, 10K, and marathon runners leading up to race day
  • Behind-the-scenes race logistics and athlete spotlights from Antwerp's running community
  • Post-race recovery and celebration content featuring local restaurants, hotels, and sports recovery brands
  • Sponsor activation and branded race-day experiences at finish lines and expo areas

Programme

The Baloise Antwerp 10 Miles 2026 marks the historic 40th anniversary of Flanders' largest running festival, expanding into a full weekend of celebration on Saturday, April 25, and Sunday, April 26, 2026. The 40th edition attracts a total of 50,000 participants , with Saturday featuring the Persil Kids Mile and the new Baloise Antwerp 5 Miles, while Sunday is exclusively set aside for the classic 10 miles distance. Held in the heart of Antwerp, Belgium, the event is famous for its electric atmosphere, characterized by thousands of spectators, iconic tunnel passages, and a route along the Scheldt river.

Part 1

Wednesday 22 April – Friday 24 April

  • 50,000 total participants across two race days
  • Passage through the Kennedy Tunnel and the Waasland Tunnel, providing a unique physical challenge and acoustic experience
  • The new 5-mile distance includes a scenic stretch past the Galgenweel lake, offering panoramic views of the Antwerp skyline
  • Garmin Running Hub at Cafe Recup with training runs with triathlete Marten Van Riel and ultra-runner Matthieu Bonne
  • Local community turns out in mass to support runners, effectively turning the city into a street party with music and cheering zones
  • Festive decorations at start and finish sites with numerous extras organized to highlight the 40th anniversary