Anosmia Awareness Day
Smell is a sense that most people probably take for granted but it is, in fact, something that not every person has. This often underappreciated sense is an important part of everyday life – whether simply smelling flowers for enjoyment or smelling smoke that might indicate danger is nearby.
Position your healthcare or wellness brand as a compassionate partner in anosmia awareness and support, driving patient education and ENT specialist referrals during February.
- Share patient stories: 'Living without smell—how anosmia affects daily life'
- Educational content: 'When to see an ENT—signs of anosmia and treatment options'
- Awareness campaign: 'Millions live with anosmia. Here's how to support them.'
- Partner with ENT clinics: 'Schedule your smell assessment this February'
While ‘anosmia’ is a word that many people learned in 2020 as this condition was a symptom of COVID-19, Anosmia Awareness Day dates back a bit further. This day was started in 2012 by founder Daniel Schein who, himself, was born with congenital anosmia which means that he never could smell.
Schein’s desire to establish this day was to improve public awareness and increase the educational opportunities that can be provided related to the sense of smell.
Sometimes referred to as “nose blindness”, anosmia is a condition that can be challenging to live with – and it impacts millions of people around the world daily.
Show Support and Raise Awareness
People who have anosmia deal with some particular types of loss in their lives without the sense of smell. Anosmia Awareness Day seeks to improve public knowledge to increase the support and compassion that communities, whether online or in real life, show to those affected by this condition. Share some information with friends, make a post on social media or find other ways to make the community more aware of anosmia.
See an ENT Doctor
People who suspect that they are living with a partial or full loss of smell should make an appointment with a doctor to help diagnose and provide support. Anosmia Awareness Day acts as an excellent reminder to call a general practitioner or Ear/Nose/Throat doctor and make an appointment to learn more. Get more involved with this theme by also connecting with National Sense of Smell Day, which is celebrated in late April.